Is Sidney Crosby the New E.F. Hutton?
"When E. F. Hutton talks, people listen."Sidney Crosby may have never heard that famous catch phrase since E.F. Hutton's last commercials were right around the time of his birth. However, Sidney Crosby is talking, and Reebok is listening. Crosby is talking about the complaints of waterlogged equipment the new RBK Edge "uniform system" has caused. From the Pittsburgh Post-Gazette:
Reebok officials have tweaked the jerseys of their new Edge uniforms being used across the NHL this season, in part because Penguins captain Sidney Crosby spoke with company officials and expressed some concerns. Crosby, who has endorsement deals with Reebok, conveyed his and his teammates' problem with the water-resistant material, which traps perspiration and forces it to run down and pool in players' gloves and skates.Apparently, the two plus years Reebok had the "system" in development was not enough. Perhaps there was too much wind tunnel testing and not enough on ice game testing?
Darren Dreger at TSN is reporting that Reebok has developed a treatment to allow sweat to escape the "system" while keeping them reasonably dry. Well, that was quick. Were the Reebok engineers the same guys that fixed the air scrubbers on Apollo 13 some thirty-seven years ago?
It seems to us at OFB that Reebok and the league has 87 days or so to fix the problem. In 87 days, #87 will playing at an outdoor game in Buffalo where waterlogged gloves and skates in average temperatures of 24 degrees could lead to a serious case of pneumonia. Two teams unable to compete due to illness? New York/Toronto, we have a problem.
Thanks to Sean at PopJocks.com for the assist.








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