As first seen in Mike Vogel’s blog and later announced by the team, the Washington Capitals have left the hockey-hating SportsTalk980 and signed a deal with Bonneville International Corporation. The Caps will be heard on Talk Radio 3WT at 107.7 FM, 1500 AM, and 820 AM. Bonneville is the parent company of WTOP, which aired the Caps some years back.
Bonneville has shuffled many stations and frequencies in the last three years with the latest to come this September. It was announced this week that Bonneville’s partnership with the Washington Post for Washington Post Radio, WTWP, will end on September 20th.
“The new station will feature local and syndicated talk shows to replace programming provided by The Post. WWWT, dubbed “Talk Radio 3WT,” will begin airing Sept. 20. WWWT will be simulcast on the same frequencies on which Washington Post Radio now airs: 1500 AM, 107.7 FM and 820 AM.”
The press release from the Washington Capitals states that the two-year deal will call for all 82 games to be broadcast, including pre- and postgame shows. The station will also air a weekly one-hour Capitals magazine show on Saturday nights at 6 p.m as well as cross promotions on sister station WTOP (103.5 FM and 103.9 FM).
“The addition of another premier professional sports franchise on our radio station makes us the leading provider of play-by-play sports in Washington on one of the most far-reaching signals in the area,” said Bonneville D.C. senior vice president Joel Oxley. “The combination of compelling talk during the day, and play-by-play sports at night and on the weekend delivers a powerful programming lineup for 3WT.”
“We are excited to partner with Bonneville and bring our games to such powerful signals,” Capitals chairman and majority owner Ted Leonsis said. “This agreement will allow Capitals fans throughout the region to hear our games, and the promotional elements will help us reach new fans as well.”
This is excellent news for Caps’ fans, as the 1500 frequency is a whopping 50,000 watts and can be heard at a considerable distance from Verizon Center, especially at night.
Don’t expect any tears to be shed from the so-called Sports Reporters.